

Hi, I'm Baylen
I’m a web designer and marketing strategist with a proven track record of building brands. From promoting best-selling books, to managing social strategy for fitness festivals, even creating outreach campaigns for city governments- I’ve done a little bit of everything over the years.
In my free time I enjoy long distance hiking, writing blogs about affordable Caribbean travel, reading books, and playing soccer. Have a book recommendation? Shoot it over!
What I Do
Digital Advertising
Digital Advertising
Website Design & Management
Website Design & Management
Social Media Strategy
Social Media Strategy
Search Engine Optimization
Search Engine Optimization
Analytics & Reporting
Analytics & Reporting
Digital System
Integration & Automation
Digital System
Integration & Automation
Specialty Business Systems
Specialty Business Systems
Some of the brands I've worked with


















Some Great Content and Some Rambling

European Super League Failure Driven by Business Biases
For as long as I can remember, I have loved soccer- or football, or fútbol, or whatever you like to call it. I follow it

Questions to Ask a Prospective Digital Ad Agency
When you’re a business owner hiring a digital advertising consultant or agency, you may feel like you’re flying blind. Sure you may have a solid

What Chase Got Right (And Wrong) About Social Media Marketing
I recently covered how Wendy’s is killing it in the social sphere by making sassy comments and ridiculous bets. For Wendy’s, and for any business’s communication strategy,

What Wendy’s, Chance the Rapper, and Spicy Nuggets Taught Us About Marketing
If you live under a rock, you may have missed Chance the Rapper requesting Wendy’s to bring back spicy chicken nuggets late last week. At

How Construction Companies Can Get Started With Digital Marketing
Why Should Construction Companies Spend Time on Digital Marketing? Having managed all of the marketing for a mid-sized construction company in Hampton Roads, I can say

How To Update Your Website To Drive More Leads
Humans are creatures of habit. We learn certain ways to accomplish tasks, and we continue accomplishing tasks in that manner. Could we learn other ways?